THE SPARKAHEAD JOURNAL
Thinking Ahead.
Real projects. Practical ideas. A look at what happens when experience, creativity and AI-powered development come together.
FIELD NOTES & CASE STUDIES
The latest stories.
FEATURED · THINKING AHEAD
AI Can Build a Website. But Can It Build a Good One?
Writing code is getting cheaper. Good decisions, sound engineering and a product that keeps working are still where the value lives.
Read the storyFUTURE OF THE WEB
Your Next Website Needs to Work for AI Agents, Not Just People
What makes a business website ready for AI search, booking assistants and future agents? Practical advice from SparkAhead, without the hype.
CASE STUDY
Building FarmTide: Software Designed from the Farm Up
The story behind FarmTide: how real oyster-farming experience, map-first product design and AI-assisted engineering came together in a working farm management app.
THINKING AHEAD
Will AI Agents Start Judging Your Website?
AI agents can already inspect live websites. Could technical quality become part of how customers choose a developer? Here's what they can—and can't—tell.
THINKING AHEAD
Your Website Isn't Dying. Its Job Is Changing.
AI search is changing how customers discover businesses. That doesn't make your website obsolete—it makes clarity, credibility and useful content more important.
CASE STUDY
Plan. Build. Iterate.
An inside look at how I built SparkAhead with AI-assisted development, SvelteKit and constant iteration — including what didn't work first time.
WHAT'S NEXT
Building for people.
Ready for what comes next.
We'll be sharing honest project case studies, insights into AI-assisted development and practical ways to prepare websites for the agentic era.